A new public service campaign launched by the Securities and Exchange Commission is aimed at protecting investors and providing them with the information they need to safeguard their finances.
The SEC’s Office of Investor Education and Advocacy (OIEA) unveiled the campaign that includes two TV spots and resources pages in both English and Spanish focusing on fraud protection.
The campaign, “Is This Right?” takes a multi-generational knowledge-sharing approach to educating investors. It emphasizes the importance of investors monitoring their investment accounts, conducting a background check on investment professionals, and avoiding unsolicited investment pitches that could be scams.
“Informed investors are better investors,” said SEC Chair Gary Gensler. “With this public campaign, Americans can learn more about how to meet their financial goals and invest for a strong financial future. I encourage everyone to take advantage of our resources on Investor.gov.”
“This year’s public service campaign shows that although different generations may have various kinds of knowledge when it comes to investing and recognizing scams, they can each learn from one another,” said Lori Schock, Director of the SEC’s Office of Investor Education and Advocacy. “Sharing knowledge and having a conversation with your family members can make talking about finances more comfortable and can also encourage younger members to become interested in saving and investing at an early age.”
The campaign encourages investors to explore the free tools and resources that are available on Investor.gov, which has been accessed by nearly 70 million new users since its launch in October 2009.
The public service spots feature various family members having conversations involving finance and investments. One TV spot highlights the importance of being suspicious of unsolicited investment pitches, making sure you’re dealing with a registered investment professional, and monitoring your investment accounts. The other stresses the importance of conducting a background check on an investment professional and spotting and avoiding scams.
Both TV spots end with the message: “No matter your age, we can all learn something about investing. Explore our resources at Investor.gov/NeverStopLearning.”
The attorneys at Lewitas Hyman include former senior attorneys at the SEC whose legal experience and industry knowledge make them uniquely qualified to provide counsel on securities regulatory, compliance and enforcement matters. Our attorneys fully understand the regulatory scrutiny financial professionals and their firms face from the various regulators that oversee the financial services industry. If your firm is facing an investigation from a regulatory agency, please contact Lewitas Hyman at (888) 655-6002 or through our online contact form.